See Mabel.
Not just hear her.
The phone call is the heart. A friendly face is the bonus. We're adding a Mabel-avatar video to every daily family-dashboard summary — so when you check in on your parent's day, Mabel tells you herself, face to camera.
Why a face matters.
Voice-only AI companions are good. Face-on-screen is great. Here's what the research tells us about seniors who can see who they're talking to.
Recognition matters at 75+
Seniors with mild cognitive decline anchor to faces faster than voices. Seeing Mabel's expression makes the conversation more grounded.
Emotion reads clearer
A smile or a nod conveys warmth in a way audio inflection can't. Mabel's face will mirror conversational mood naturally.
Living-room placement
Smart TVs are already in 80%+ of senior homes. Mabel on the TV becomes a presence in the room — not a voice on a phone.
Lower learning curve
No app required. Approve on the dashboard, Mabel just appears at the next scheduled call. Tap to answer, exactly like a video call from family.
What this means for the family.
Voice-only AI is already the most-promised, least-delivered category in senior tech. Adding a face is hard to fake. Companies built on voice infrastructure can't retrofit it overnight — and we're building it in from the ground up.
| Capability | Call Mabel | Meela | Callie | ElliQ | GrandPad |
|---|---|---|---|---|---|
| Voice-only calls | ✅ | ✅ | ✅ | ✅ | ✅ |
| Family dashboard | ✅ | Facility-first | ✅ | Limited | Limited |
| Mabel-avatar video summaries | 🚧 In dev | — | — | — | — |
| Personalized welcome video on signup | 🚧 In dev | — | — | — | — |
| Custom voice clone | Roadmap | — | — | — | — |
| 14 specialized companions | ✅ | 1 agent | 1 agent | 1 agent | n/a |
How it will work.
Same warm Mabel on the phone with your parent. Now with a Mabel-avatar video summary delivered to the family dashboard after every call.
Mabel calls your parent (voice, as always)
The phone call experience for your parent does not change. They pick up, talk to Mabel, hang up. No new apps, no FaceTime, no learning curve.
Mabel-avatar records the family recap
After each call, Mabel's avatar records a 30-60 second face-to-camera summary: how the call went, what your parent shared, any concerns flagged.
You watch the recap on the family dashboard
Pull up the dashboard on your phone, tablet, or smart TV. Watch Mabel walk you through your parent's day. Like a personal nurse delivering a daily briefing.
Be first in line.
Talking-avatar Mabel is in active development. The current voice-only Mabel is already the most capable AI companion for seniors on the market. Subscribe today and you'll be among the first families to unlock face-on-screen Mabel when she launches.
Subscribe to any Mabel plan today. When face-on-screen Mabel launches, your account will get access before we open it to the general public — no waitlist, no extra cost while in beta.
Subscribe — Family Plan ($89.97/mo)